Assistant Marketing Manager

Non-Negotiables

• Hands-on experience in social media marketing — not just posting, but building content that drives engagement, recall, and consistency across platforms (especially LinkedIn & Instagram)
• Proven ability to plan and execute end-to-end digital campaigns (organic + paid), with clarity on objectives, funnels, and outcomes
• Experience in building or managing personal brands (founders/CXOs) — understanding voice, positioning, and content that builds authority
• Strong inclination towards consumer psychology — ability to think in terms of attention, emotion, and behavior (not just trends)
• Ability to pitch and sell ideas clearly — whether it’s a content angle, campaign thought, or strategy (internally and to clients)
• Experience in team handling — assigning work, reviewing output, and ensuring quality across content, design, and performance
• Ability to audit and improve team processes — identifying inefficiencies, gaps, and bringing structure to execution
• Strong focus on hygiene checks — ensuring timelines are met, deliverables are error-free, and nothing slips through the cracks
• Ability to manage multiple clients/projects simultaneously without losing clarity or control
• High ownership mindset — takes responsibility for outcomes, not just tasks

Good to Have

• Experience working in an agency environment with multiple client categories
• Exposure to performance marketing dashboards (Meta, Google) and ability to derive basic insights
• Understanding of content formats that drive performance (UGC, hooks, short-form video, etc.)
• Prior experience working with real estate / fintech / D2C brands
• Familiarity with tools and workflows (Notion, Trello, Sheets, content calendars, etc.)
• Ability to bring original content or campaign ideas proactively, not just execute briefs
• Basic understanding of branding systems (voice, tone, visual consistency)

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