Influencer Marketing Campaign Lead

Job Title: Influencer Marketing Executive / Manager

Location: (Insert Location)

Experience: 1–2 Years

Job Overview:

We are looking for a dynamic Influencer Marketing professional to manage and execute influencer-led campaigns. The role involves identifying relevant influencers, managing collaborations, and ensuring effective campaign delivery aligned with brand goals.

Key Responsibilities:

• Identify, onboard, and manage relationships with influencers across platforms (Instagram, YouTube, etc.)
• Plan and execute influencer marketing campaigns end-to-end
• Coordinate with internal teams (creative, brand, and strategy) for campaign execution
• Negotiate commercials and finalize deliverables with influencers/agencies
• Monitor campaign performance and share detailed reports with insights
• Ensure timely delivery of content as per brand guidelines
• Stay updated with influencer trends and competitor activities

Requirements:

• Strong communication and negotiation skills
• Prior experience in influencer marketing, talent management, or digital marketing
• Good understanding of social media platforms and trends
• Ability to manage multiple campaigns simultaneously
• Basic knowledge of analytics and reporting

Preferred Skills:

• Existing network of influencers/creators
• Experience working with brands or agencies
• Creative thinking and strong coordination skills

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