Performance Marketing Lead

Job Title: Digital Marketing Lead

Experience: 3–8 Years

Location: West Punjabi Bagh, New Delhi

Role Overview

We are looking for a performance-driven Digital Marketing Lead with strong expertise in paid ads, SEO, and LinkedIn marketing. The role requires someone who understands both data and creatives, and can drive measurable growth across channels.

Key Responsibilities

• Plan and optimize paid campaigns across Google Ads, Meta Ads, and LinkedIn Ads
• Manage budgets and scale campaigns to achieve strong ROI
• Develop and execute SEO strategies (on-page, off-page basics)
• Identify and guide high-performing creatives (ads, copies, formats)
• Run A/B tests across creatives, audiences, and funnels
• Track performance using analytics tools and derive actionable insights

Required Skills

• 3–8 years of hands-on digital marketing experience
• Strong expertise in:
• Google Ads (Search, Display, YouTube)
• Meta Ads (Facebook & Instagram)
• LinkedIn Ads / B2B performance marketing
• SEO fundamentals
• Solid understanding of conversion funnels, targeting, and creative performance
• Data-driven mindset with good analytical skills

What We’re Looking For

• Someone who can balance performance + creativity
• Ability to identify what creatives work and scale them
• Ownership mindset with strong execution skills

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