Digital Marketing Executive

Company Overview

Gamut HR Solutions, headquartered in Hyderabad, is dedicated to helping individuals find the right kind of job. With a dynamic team of 2-10 employees, our focus extends to providing comprehensive HR solutions. For more information visit our website at http://gamuthrsolutions.com/.

Job Overview

We are seeking a mid-level Digital Marketing Executive for a full-time position located in Hyderabad. The role involves devising, executing, and managing online marketing strategies focused on enhancing our brand presence. The ideal candidate should have a deep understanding of digital marketing techniques and be proficient in using digital tools to drive engagement and conversions.

Qualifications and Skills

• Proficiency in social media management (Mandatory skill) to effectively engage with our audience on various platforms.
• Experience in running and managing Google Ads campaigns (Mandatory skill) to maximize reach and target the appropriate audiences.
• Expertise in Facebook Ads (Mandatory skill), focusing on delivering optimized ads for different segments.
• Strong understanding of search engine optimization techniques to enhance website visibility and search rankings.
• Adept in content creation, including preparing compelling text, images, and video content for digital distribution.
• Skillful in content marketing strategies to stimulate interest and generate leads through valuable content offerings.
• Ability to analyze metrics and data to inform strategy adjustments to improve marketing campaigns.
• Good understanding of digital marketing tools and platforms for monitoring and enhancing online marketing efforts.

Roles and Responsibilities

• Develop, implement, and manage our social media strategy, aligning with business goals.
• Create and execute paid search campaigns across Google Ads and Facebook Ads.
• Conduct SEO audits and implement recommended strategies to improve search engine rankings.
• Work collaboratively with the content team to create engaging and SEO-friendly content.
• Monitor and report on the performance of all digital marketing campaigns.
• Manage and update company websites, ensuring the content is fresh and relevant.
• Utilize analytics tools to gauge the effectiveness of marketing strategies and optimize accordingly.
• Stay up-to-date with the latest digital marketing trends and technologies.

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