Google Ads

Job description

As a Google Ads Executive , you will be responsible for developing, managing, and optimising pay-per-click (PPC) campaigns across Googleadvertising platforms. Youll work closely with the creative, strategy, and analytics teams to deliver high-performing campaigns that drive conversions and achieve KPIs.

Call Hiring Manager@7997995113, 7997995117

Key Responsibilities

• Campaign Management :
• Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, and Video).
• Monitor and optimize campaign performance to achieve maximum ROI.
• Keyword Strategy :
• Conduct in-depth keyword research and implement bidding strategies.
• Analyse search intent and align campaigns with client objectives.
• Ad Copy & Creative Collaboration :
• Write compelling ad copies and collaborate with the creative team to ensure impactful visuals.
• Performance Tracking :
• Set up conversion tracking and analyse campaign performance metrics.
• Prepare detailed performance reports with actionable insights.
• Budget Optimization :
• Allocate and optimize campaign budgets effectively.
• Conduct A/B testing to determine the best-performing strategies.
• Stay Updated :
• Keep abreast of industry trends and Google Ads updates to maintain a competitive edge.

Requirements

• Experience : 1-3 years of hands-on experience managing Google Ads campaigns, preferably in an Ad agency setting.
• Education : Bachelors degree in Marketing, Business, or a related field (preferred but not mandatory).
• Certifications : Google Ads Certification (preferred).
• Skills :
• Strong analytical and problem-solving skills.
• Proficiency in tools like Google Analytics, Google Tag Manager, and Data Studio.
• Familiarity with A/B testing tools and landing page optimization.
• Excellent communication and time management skills.

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