BayoluOne Group
Location: Goa, India
Industry: Alcohol / Distillery
Experience: 5–10 years (Distillery experience is mandatory)
Job Overview
We are seeking an experienced Sales & Marketing professional to lead our alcohol brand portfolio, starting with the launch of RTD cocktails (8% & 16% ABV) and expanding into premium whiskey and exports to UAE & Sri Lanka.
The ideal candidate must have strong industry exposure, deep market connections, and the capability to build and manage teams while aligning with our long-term brand vision.
Key Responsibilities
Sales
· Develop and execute sales strategies for RTD and future spirits portfolio.
· Build and manage distributor and retail partnerships across India.
· Drive revenue growth and achieve targets across channels.
· Analyze market trends, competition, and category opportunities.
· Manage pricing, margins, and profitability.
· Build, mentor, and lead the sales team.
Marketing
· Develop and implement brand marketing strategies and campaigns.
· Manage digital marketing, brand activations, events, and product launches.
· Ensure cohesive brand communication across all touchpoints.
· Track campaign performance and optimize for improved ROI.
· Ensure compliance with alcohol marketing regulations in India.
What We Expect
· Mandatory experience in the distillery/alcohol/beverage industry.
· Strong understanding of alcohol sales channels, marketing practices, and legal regulations.
· Ability to clearly articulate market challenges, how they’ve overcome them, and their approach to future challenges.
· Established market networks and distributor connections.
· Leadership capability with the willingness to build and lead a team.
· Strategic thinker with strong execution, communication, and negotiation skills.
· Genuine interest in contributing to a growing brand with long-term vision.
Preferred Attributes
· Experience launching new alcohol brands or leading brand expansions.
· Strong analytical and planning skills.
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