Senior Sales Executive (SSE) – HoReCa / Institutional Sales
(Food / Chocolate / Bakery Industry)
Hiring Senior Sales Executives (SSE) for two locations.
Locations:
Ahmedabad
Mumbai
This is a B2B-focused sales role responsible for driving business across HoReCa, cafés, bakeries, restaurants, and institutional clients within the assigned territory.
The candidate must have prior experience in selling food products / ingredients to HoReCa or institutional clients. This position requires a results-driven professional who can develop sales strategies, manage distributor networks, and lead market expansion initiatives while mentoring junior sales team members.
Key Responsibilities:
- Drive B2B sales across HoReCa – hotels, restaurants, cafés, bakeries, and institutional clients
- Develop and manage distributor networks focused on the food-service channel
- Build strong relationships with chefs, bakery owners, HoReCa buyers, and key accounts
- Identify new business opportunities and expand market presence
- Achieve territory sales targets and distribution expansion goals
- Conduct market mapping, competitor tracking, and customer engagement
- Ensure smooth order management and coordination with logistics teams
- Support brand visibility through chef meets, product demos, and HoReCa activations
Candidate Profile:
- 5–8 years of experience in HoReCa / Institutional B2B sales
- Experience in Food / Chocolate / Bakery / Dairy / Food Ingredients industry preferred
- Strong exposure to HoReCa clients, cafés, bakeries, and restaurant accounts
- Proven experience in territory sales, distributor handling, and key account management
- Excellent communication, negotiation, and relationship-building skills
Education:
Graduate in any discipline (Sales / Marketing preferred)
Why Join:
- Opportunity to work with a growing FMCG food brand in the HoReCa segment
- High-ownership role with strong B2B sales exposure
- Opportunity to build and expand food-service distribution networks
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