Location: Ahmedabad (On-site | Alternate Saturdays Off)
Compensation: Rs. 40K/month Max (based on experience & portfolio)
About Not Rocket Science
Not Rocket Science is a modern RTD protein brand focused on making everyday nutrition simple, clean, and accessible. We create ready-to-drink protein beverages designed for convenience without compromising on quality.
With a digital-first approach, we’re building a contemporary health brand where strong storytelling meets functional performance.
Role Overview
We’re looking for a Brand Executive who understands content, creators, and culture.
You will play a key role in shaping how the brand shows up online — with a strong focus on influencer collaborations and high-quality content execution.
Key ResponsibilitiesContent & Creative Execution
- Plan and support execution of social media content across platforms
- Contribute ideas for reels, short-form videos, hooks, and storytelling formats
- Assist in creating content (captions, scripts, briefs) with a strong creative and trend-first approach
- Ensure consistency in brand voice, tone, and visual identity
Influencer & Creator Management (Core Focus)
- Identify and onboard relevant creators aligned with brand positioning
- Own day-to-day coordination with influencers (briefs, communication, timelines)
- Execute influencer campaigns across UGC, barter, and paid collaborations
- Ensure content quality and brand alignment across all creator outputs
Performance & Insights
- Track key metrics (engagement, reach, CTR, etc.)
- Identify what content works and support optimization of future content
- Stay updated on trends, formats, and competitor strategies
Community Management
- Manage comments, DMs, and audience interactions
- Build a strong, consistent brand voice in all communication
Skills & Requirements
- 1–3 years of experience in brand, social media, or digital roles
- Strong understanding of content, reels, and short-form video trends
- Hands-on experience or strong interest in influencer/creator collaborations
- Good creative judgment — ability to identify what content will perform
- Strong communication and coordination skills
- Ability to work in a fast-paced startup environment with high ownership
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