About Us
Chtrbox is India’s leading influencer marketing and creator-led growth company, partnering with brands to build meaningful consumer connections through authentic, high-impact storytelling. Blending creative excellence with cutting-edge technology and data intelligence, we deliver award-winning campaigns powered by one of the country’s strongest networks of influencers, content creators, and digital talent. Since becoming part of QYOU Media in 2021, Chtrbox has accelerated its global ambitions, operating at the intersection of media, culture, and commerce. With a rapidly expanding footprint including the Middle East, we are redefining how modern brands engage audiences – shaping the future of digital advertising through creator-powered innovation at scale.
Role Brief
As we enter our next phase of growth post-IPO, our focus is on global scale, deeper market integration, and building a category defining company across regions.
The Head of Strategy will be a core member of the leadership team, responsible for shaping Chtrbox’s global growth trajectory as a public company. This role combines corporate strategy and international expansion. You will work closely with the CEO and global leadership to unlock synergies, scale efficiently, and create a unified, high performing organization.
This role reports to the MD and CEO, Mr. Raj Mishra (Ex Country Head, TikTok)
Roles and Responsibilities
Corporate Strategy & Long Term Growth
- Define and evolve Chtrbox’s 3-5 year global strategic roadmap
- Identify new markets, verticals, and growth levers
- Drive decisions on build vs. buy vs. partner opportunities
Integration & Merger Synergies
- Identify and unlock operational, commercial, and capability synergies
- Align teams, processes, and strategic priorities across geographies
- Drive a unified go-to-market and positioning strategy globally
- Act as a bridge between cross-cultural teams and leadership stakeholders
Market Expansion
- Define and execute market entry strategy for the emerging markets
- Identify key sectors, client segments, and partnership opportunities
- Build a scalable go-to-market model for the region
- Establish Chtrbox’s positioning within the Middle East and other emerging market’s creator ecosystem
- Work closely with business and partnerships teams to drive early traction and growth
Revenue Strategy & Business Expansion
- Unlock new revenue pools and monetization models
- Drive platform-led and recurring revenue strategies
Strategic Initiatives & Transformation
- Lead high impact initiatives including new business lines, partnerships, and M&A
- Drive cross functional transformation programs
- Ensure strong alignment between strategy and execution
Investor & Market Narrative
- Shape the company’s global strategic narrative for investors
- Support leadership in board decks, investor communication, and earnings storytelling
Data, Insights & Governance
- Build a strong market intelligence and competitive analysis engine
- Lead strategic planning cycles (annual & quarterly)
What We’re Looking For
- 8–10 years in strategy, consulting, investment banking, or high-growth startups
- Experience in cross-border organizations or global market expansion
- Proven track record in post-merger integration / multi-market strategy / new market entry
- Strong understanding of digital, media, or creator economy ecosystems
- Exceptional structured thinking, financial acumen, and executive communication skills
- Experience working with CXOs, global stakeholders, and investors
What Makes You Stand Out
- You’ve led or been deeply involved in cross-border integrations or mergers
- You understand how to scale businesses across geographies with cultural nuance
- You can build from scratch in new markets like the UAE while managing complexity
- You think in terms of enterprise value creation and global leverage
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